• Shop Small Saturday

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    Name: Shop Small Saturday
    Date: November 25, 2017
    Event Description:
    We are so excited to celebrate Small Business Saturday® on November 25th. Founded by American Express, Small Business Saturday is a day dedicated to supporting small businesses across the country. This day is celebrated every year on the Saturday after Thanksgiving.

    Your Chamber is leading the charge to make this Small Business Saturday the most successful one yet for our area. Here's what we have planned:

    An arsenal of high-quality, Small Business Saturday branded materials, just for you, to help boost you marketing and sales – and we'll deliver them right to your doorstep!
    Strategic marketing through our digital, social, and print channels.
    NEW: Small Biz Hub on November 25 at Benchwarmers Coffee on Penn Avenue in West Reading starting at 9:00 AM. We'll be displaying participating business' info, handing out special coupons, and distributing customer passports for a chance to win a prize!
    NEW: Passport Customer Incentive. We'll distribute passports to customers at our Small Biz Hub station. If customers complete their passport, and turn it in, by visiting and/or making a purchase at eight small businesses, they'll have a chance to win a $500 gift card!

    You'll be part of a nationwide branding effort and the Chamber's own powerful digital and social media marketing that will help drive customers to your business. We'll take photos of your business upon drop off of the materials and blast updates along the way as we march towards November 25. We'll be following local businesses and participation at our Hub with live social media feeds throughout the day. Tap into the power of the Small Biz/Shop Local movement!

    On Small Business Saturday in 2016, 112 million shoppers showed their love for their favorite spots, and spent a reported $15.4 billion at small businesses like yours. Each year, this even gets bigger. Be part of the momentum as consumers move towards small businesses and local shops like yours this holiday season!

    You'll need to register by emailing Diana Cedeno dcedeno@greaterreading.org
    Provide a logo in jpeg format
    Provide a passport-exclusive deal (optional but highly encouraged- who doesn't love a great deal?) Get us your deal info by Monday, November 20 for inclusion in the Hub event.
    Be prepared to stamp or cross off a space on the passport throughout the day – and, let your staff know to ask customers if they have a passport & would like it stamped!

    Any questions? Contact Jobany Bedoya at jbedoya@greaterreading.org  or 610.898.7780.
    Benchwarmers Coffee & Doughnuts
    400 Penn Ave
    West Reading, Pa 19611

    We are going to have our hub at Benchwarmers. We'll have shop small bags to give away along with other fun items. We are also going to have our passports for customers to use for the raffle.     
    Date/Time Information:
    Saturday November 25th
    9am - 12pm for the HUB
    All day for Shop Small Saturday!
    Contact Information:
    Jobany Bedoya
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